Privacy policy

ast updated: April 27, 2026

This Privacy Policy describes how Jenu Trinkets ("the Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit our websites www.jenutrinkets.de, www.jenutrinkets.com, or www.jenu-trinkets.com (together, the "Site"), use our services, make a purchase, or otherwise interact with us (collectively, the "Services"). "You" and "your" refer to any person using our Services, including visitors from Germany, Austria, France, Spain, the Netherlands, Belgium, Sweden, Norway, Denmark, Poland, Italy, and the United States.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for legal, regulatory, or operational reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take all other steps required by applicable law.

 

How We Collect and Use Personal Information

To provide the Services, we collect personal information as described below. In addition to the specific purposes listed, we may use personal information to communicate with you, provide and improve the Services, comply with legal obligations, enforce our terms, and protect the Services and our users.

Legal Basis Under Article 6 GDPR (Applicable Across the EU & Norway)

For users located in Germany, Austria, France, Spain, the Netherlands, Belgium, Sweden, Norway, Denmark, Poland, and Italy, we process personal information on the following lawful bases:

  • Art. 6(1)(b) GDPR – Contract performance (orders, customer accounts, delivery)
  • Art. 6(1)(a) GDPR – Consent (newsletter, GA4, Meta Pixel, marketing tracking)
  • Art. 6(1)(f) GDPR – Legitimate interests (security, fraud prevention, analytics)
  • Art. 6(1)(c) GDPR – Legal obligations (tax, accounting, record keeping)

Country-specific notes:

  • France: explicit cookie consent required (CNIL)
  • Spain: strict prior consent for tracking
  • Italy: double-opt-in strongly recommended for newsletters
  • Norway: GDPR-equivalent legislation applies

Users in the United States

For users located in the United States, the following applies:

We collect personal information necessary to process your order, fulfill shipment, and provide customer support. This includes your name, shipping address, email address, and payment information (processed by third-party payment providers).

We do not sell your personal information to third parties.

We share your information only with service providers necessary to fulfill your order (e.g., Shopify, Printify, payment processors, and shipping carriers), and only to the extent required to provide the Services.

You have the right to request access to, correction of, or deletion of your personal information by contacting us at hi@jenutrinkets.de.

We use cookies and analytics tools (GA4, Meta Pixel) on our Site. By continuing to use the Site, you acknowledge the use of these technologies. You may manage your preferences via the cookie banner.

Note: Our business is based in Germany and subject to German and EU law. While we welcome customers from the United States, GDPR-specific rights (such as formal data subject access requests under EU law) apply to EU/EEA residents only. US customers may exercise equivalent rights by contacting us directly.

Personal Information We Collect

Information You Provide Directly

We collect personal information that you submit directly, including:

  • Contact details (name, address, phone number, email)
  • Order information (billing and shipping information, payment confirmations)
  • Account information (username, password, security credentials)
  • Purchase information (viewed products, cart contents, saved items, loyalty points, reviews, recommendations, gift cards)
  • Customer support communications
  • Loyalty or reward data, reviews, stored preferences

Some features may require specific personal information to function. If the requested information is not provided, certain features may not be available.

Information We Collect Automatically

We may automatically collect certain information about your interaction with the Site ("usage data"), including:

  • Device information
  • Browser information
  • IP address
  • Network connection details
  • Site usage behavior
  • Interaction data

We collect this using cookies, pixels, and similar technologies.

Information From Third Parties

We may receive information about you from:

  • Shopify (hosting and commerce platform)
  • Payment processors
  • Shipping partners
  • Analytics and advertising partners
  • Social media platforms
  • Tracking and cookie tools

All information from third parties is processed in accordance with this Privacy Policy.


How We Use Personal Information

Providing Products and Services

We use your personal information to fulfill and manage your orders, process payments, ship products, manage returns, maintain your account, and perform all functions required to operate the Services.

Shopify may also use your information to improve your shopping experience in accordance with their own Privacy Policy and Consumer Privacy Notice.

Marketing and Advertising

We may use your personal information to send marketing communications, display advertisements, and tailor promotions. Where required by law, we rely on your consent.

Country-specific requirements:

  • France & Spain: personalized ads only with explicit prior consent
  • Italy: double-opt-in recommended
  • Germany & Austria: strict rules under local unfair competition law

Security and Fraud Prevention

We use your information to detect, investigate, and prevent fraud, malicious activity, and security risks.

Legal basis: legitimate interest (Art. 6(1)(f) GDPR).

Communication and Customer Support

We use your information to respond to your inquiries, provide support, and maintain customer relationships.

 

Cookies

We use cookies to operate our Site, remember preferences, perform analytics, and personalize content and advertising.

In all EU/EEA countries and Norway, non-essential cookies (analytics, marketing) are only activated after your explicit opt-in.

More information on Shopify's cookies: https://www.shopify.com/legal/cookies

Tracking and Marketing Technologies

Google Analytics 4 (GA4)

We use GA4 to analyze usage patterns on our Site. Data processed may include anonymized IP addresses, device data, browser information, and usage behavior.

Legal basis: your consent (Art. 6(1)(a) GDPR) for EU/EEA users.

You may withdraw consent at any time via the cookie settings.

Meta Pixel (Facebook/Instagram)

We use the Meta Pixel to measure advertising performance and deliver targeted ads.

Legal basis: your consent (Art. 6(1)(a) GDPR) for EU/EEA users.

Google Merchant Center / Shopping Ads

We process product feed data and technical access data to display shopping ads on Google.

Legal basis:

  • legitimate interest (Art. 6(1)(f) GDPR) for ad delivery, and
  • consent for any associated tracking.

Withdrawal of Consent

If processing is based on consent (newsletter, GA4, Meta Pixel, marketing cookies), you may withdraw your consent at any time:

  • via the cookie banner ("cookie settings"),
  • by using the unsubscribe link in emails, or
  • by emailing hi@jenutrinkets.de

Withdrawal does not affect the lawfulness of processing prior to withdrawal.

How We Share Personal Information

We may share personal information with:

  • Shopify
  • Payment processors
  • Shipping and logistics partners (including Printify and other fulfillment services)
  • IT, analytics, and customer service providers
  • Business and advertising partners
  • Affiliates or group companies
  • Law enforcement, if required
  • Parties involved in a business transfer (e.g., merger or sale)

We do not sell or disclose personal information for profiling without your consent.

International Data Transfers

We may transfer data outside your home country, including to the United States.

Transfers rely on:

  • EU Standard Contractual Clauses (SCC),
  • adequacy decisions, or
  • other legally recognized safeguards.

This applies in all EU/EEA countries and Norway.

Security and Data Retention

We take reasonable technical and organizational measures to protect your data.

Retention periods:

  • Contractual/tax data: up to 10 years
  • Analytics data (GA4): up to 14 months
  • Newsletter data: until you withdraw consent
  • Account data: until account deletion

Your Rights

EU/EEA & Norway Users

Depending on your location, you may have the following rights:

  • Right of access (Art. 15 GDPR)
  • Right to rectification (Art. 16 GDPR)
  • Right to erasure (Art. 17 GDPR)
  • Right to restrict processing (Art. 18 GDPR)
  • Right to data portability (Art. 20 GDPR)
  • Right to object (Art. 21 GDPR)
  • Right to withdraw consent (Art. 7(3) GDPR)

Supervisory authorities include:

  • Germany: state data protection authorities
  • Austria: Datenschutzbehörde
  • France: CNIL
  • Spain: AEPD
  • Netherlands: Autoriteit Persoonsgegevens
  • Belgium: APD
  • Sweden: IMY
  • Norway: Datatilsynet
  • Denmark: Datatilsynet
  • Poland: UODO
  • Italy: Garante per la protezione dei dati personali

US Users

You may request access to, correction of, or deletion of your personal information by contacting us at hi@jenutrinkets.de. We will respond within a reasonable timeframe.

Online Dispute Resolution

The European Commission provides an online dispute resolution platform: https://ec.europa.eu/consumers/odr

We are not obligated or willing to participate in dispute resolution before a consumer arbitration board.

Children's Data

Our Services are not intended for children, and we do not knowingly collect personal information from individuals under 16 years of age.

International Users

Your personal information may be processed outside your country of residence. Adequate safeguards (such as SCCs) are used to ensure compliance with applicable data protection laws.

Contact

For questions about our privacy practices or to exercise your rights, contact us at:

Jenu Trinkets - Jennifer Unruh
Email: hi@jenutrinkets.de
Address: Hermann-Löns-Str. 6, 24558 Henstedt-Ulzburg, Germany

We are the data controller for the purposes of applicable data protection laws.